Reasons to blog – part 2

This post is part of a series: “Why blog?”  The 4 posts in this series include:
Reasons to blog, part 1:  Personal development;  Develop your ideas; Develop your writing; Help others
– Reasons to blog, part 2:  Get noticed; Network; Education; Business; Offline opportunities
Why seniors should blog
Why authors should blog

Get noticed:

  • Resume:  Gain visibility as your blog demonstrates your expertise; your skills; your activities and projects; your education.  Even if you don’t have “traditional credentials,” your blog can prove your capabilities.  Also demonstrates your initiative and other positive characteristics.
  • By the world:  Reach out to a global audience.  Connect with others, share ideas, develop expert status.
  • By your supporters:  Keep your supporters and financial backers aware of your continuing activities and development.
  • Your brand:  Manage and control your brand as you present the real you in action to the world.
  • Personal:  Share your life.  Share your side of the story. Share your interests and thoughts.


  • Build community: with kindred thinkers, like-minded people who enjoy your content; give them opportunity to converse with you and each other.
  • Become a filter: for the huge volume of information online.  Narrow it down to a core, valuable resource that makes you the go-to person in your field.
  • With family and friends: share important activities and ideas.  Choose private or public sharing.


  • Educate: share your passion for education and learning.  Share knowledge, create conversation, get feedback, build and improve your curriculum.
  • Facilitate: share your unique knowledge, point of view, experiences.  Put theory into action, and help others to do so as well.  Work together to change the world.


  • Build a business: Develop alternative career options.  Develop an income, become self-employed.  Turn your hobby into a career. Land a deal; promote your offline business; attract new customers and partners.
  • Establish credibility: through increased awareness of your business, demonstrated expertise, new marketing opportunities.  Bring a human face to your business.
  • Create community: people who will be interested in your products, services, consulting, projects, etc.
  • Opportunity:  enter into a new and profitable business ecosystem.
  • Innovate: Start and demonstrate something new in your business or field.
  • Communication: Build internal communications (share information, updates, alerts) and external communications (market, promote, show authenticity).

Offline opportunities:

  • Discover opportunities: meet ups, conferences, meet great people, network, speaking engagements, etc.
  • Promote: offline events, initiatives, your dreams, business, nonprofits.
  • Improve the world: introduce and build your favorite charity or cause.  Let your business be more than just business.

Question of the day:  Do any of these reasons to blog resonate with you?  (Check the reasons in the previous blog post, too, if you haven’t read it yet).  (If you are an author/writer and/or a senior, be sure to check out the next 2 posts in this series, too).

Tip of the day:  Check out more thoughts about reasons you should blog at these blog posts from other bloggers:  34 reasons to start a blog, Trouble choosing a niche? Start a personal blog, 3 things you should know before starting a blog,   20 reasons why you should blog.

Put it into action:  After reading this post, and checking out the posts listed under “Tip of the Day,” add more reasons YOU want to blog, to the list you started after reading our previous blog post, “Reasons to blog – part 1

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